Teams | Collaboration | Customer Service | Project Management

The CIO's vantage point for shaping company culture

Editor’s note: Tech decisions can set the tone for how employees experience belonging, especially in distributed workforces. Successful leaders often cultivate company culture through digital workplace experiences. CIOs enjoy an outsized role influencing company culture, even before employees or customers are onboarded. “I hold the keys to the experience that every employee has,” said Colleen Berube, CIO and SVP Operations at Zendesk.

How Providing Value Along the B2B Customer Journey Impacts Customer Loyalty and Success

At its core, any B2B business’s goal is to provide value to its clients. Fortunately, the product or service being sold isn’t the only way for a company to demonstrate or provide value. There are countless opportunities for B2B sellers to act less like a supplier, and more like a partner before, during, and after the sale. That is why we will review the B2B customer journey and how businesses can optimize using proven frameworks and analytics from their operations.

9 extremely secure collaboration tools for your business in 2022

The pandemic saw a massive shift in the way teams work together. With remote work becoming the new normal, secure collaboration tools became crucial in helping teams collaborate seamlessly despite being spread across different cities or even different continents. But why does the word "secure" hold the utmost importance here? While remote work offers the flexibility of working from anywhere and using any device, it can pose a great threat to an organization's data.

A Basic Guide to Enter the World of Experience Management (XM)

Experience management (XM) is a term that has been in everyone’s mouths as of late. It has taken the IT world by storm and heralded it as a new and innovative way of viewing the relationship between customers, employees, and stakeholders. Customer experience management and employee experience management have become integral to ITSM and the service industry. Hence, it was only a matter of time for experience management to become highly regarded in this data-driven and ever-expanding market.

How to strengthen your customer communication in 2022

The way businesses communicate with their customers is constantly evolving, and it's essential to stay ahead of the curve when it comes to providing the best possible experience. A business that can communicate effectively with its customers is more likely to build a strong relationship and earn repeat business. Knowing what steps to take to improve customer communication can be difficult, but we've compiled the best tips that will help you strengthen your customer communication this year.

Conversion Rates & Purchase Funnels: 6 Mistakes to Avoid

In marketing and sales, purchase funnels form a crucial part of how we view the customer journey. And the most common way of measuring the effectiveness of a purchase funnel is with conversion rates. Conversion rates provide a temptingly simple way of measuring how successful each of your tactics or touchpoints has been in moving the customer along – one step nearer to that all-important final stage – the sale.

How to Create and Manage Virtual Teams and What Challenges They May Face

Many organizations have moved to hybrid work – this means employees are establishing a new method of collaborating and communicating. Virtual teams undertake most of their work online rather than coming into the office and meeting with their colleagues in person. Let’s look at what makes a strong framework for virtual team members to collaborate and communicate.

Understanding the Iterative Process: 5 Steps To Success

Whether you are just starting out in your project management career or are a seasoned pro, it is essential to understand the iterative process. This process is commonly used in software development but can be applied to any project – sometimes even a personal one. An iterative process is an approach to problem-solving that involves breaking down a significant problem into smaller, more manageable pieces.

Technology and the Workplace of the Future

The notion that we can return to the office as it once was—is flawed. As people question whether the office is a thing of the past, we must consider what the office of the future could look like. To do that, we must first acknowledge the flaws and gaps that existed in the workplace prior to the pandemic. Work-related stress and burnout were at an all-time high. Density of space was at capacity. Daily commuting was polluting the planet and draining our energy.