It’s no secret that customer experience (CX) can significantly influence your brand image, customer loyalty, and bottom line. And with customer experience analytics, you can better understand how to improve the customer experience. You’ll gain insights into the customer’s point of view, experience, and what pain points they face with your offerings. In this article, we’ll discuss the top 3 benefits of customer journey analytics and how to analyze customer experience.

As Miro is used for more and more use cases across a growing number of teams and organizations, IT and security leads need better visibility into what is happening within Miro. With these users in mind, we are constantly improving the ways we empower teams to monitor user activity, identify suspicious behavior, and make data-driven decisions in real-time. That’s why we’ve chosen to partner with Splunk, the Data-to-Everything platform that helps businesses manage and protect their data.