Last fall, we published a post on how despite the ongoing impact of Covid-19, Courier would remain committed to keeping our office in San Francisco and focusing our hiring efforts on local talent in the Bay Area. As the company has evolved, we’ve decided to shift our approach to a remote-first model.
Product notifications should never spoil a user’s experience—they should contribute to it. Otherwise, users are prone to turn off the notifications. According to Statista, 39% of smartphone users who receive too many notifications turn them off in response. So how do you create product notifications that delight a user no matter how harried? Consider your users and their many different experiences as you design and build your product, not after.
The consumerization of SaaS has resulted in a massive handling of PII (personally identifiable information) over recent years. The security and protection of said PII has therefore become central to the foundation of a quality SaaS product, and Courier is no different. In a world where there seems to be a new data breach every time we look, users continuously demand transparency into how their data will be handled.
Notifications—such as emails, SMS, or push notifications from an app—are a big part of daily life. Whether for work, fun, banking, or just to chat, mobile notifications tell us what we need to attend to and when. While some users like getting notifications so that they don’t miss out, others turn off most notification channels for the sake of peace. But if it’s your application, what can you do to make sure that you’re communicating effectively with your users?
