Teams | Collaboration | Customer Service | Project Management

A company’s customer experience (CX) operation can mature just like people, careers, and bottles of wine, but only if it gets the high level of investment and prioritization necessary to reach that goal. The road to CX maturity means taking a few wrong turns, acknowledging mistakes, and putting lessons into practice until they become process. Leaders might have rough ideas about where they stand on this front, and many might say they know with certainty.

When it comes to customers, experience matters. Customer experience—commonly known as CX—is the impression customers have of a brand depending on every touchpoint in their buyer’s journey. With the rapid digital transformation of companies and the expanding use of technology and cloud computing in the global marketplace, customers now have a glut of interaction options at their fingertips. As the customer has gone nimble, so has CX.

With OneDesk you can help your customers to help themselves! Decrease your support costs by providing articles about your products or services, so that your customers can easily find answers to common questions.

Mobile devices: odds are, you can hardly remember what life was like without them. No matter where you are, you can reach out to anyone you know in a host of different ways. You can get information about anything you want when you want it. Bored? Entertainment is just a few taps away.

Despite the global pressure of finding ways to solve customer challenges in the new normal, business leaders have found that the right set of tools with a focus on customer experience can be a powerful competitive advantage. But because of the pandemic, offices globally are working at limited capacity, and communication and collaboration with employees, customers and partners has become more difficult.

For IT leaders, customer experience was already a hot topic, but the pandemic has amplified the importance of delivering a thoughtful and modern customer experience. Today's challenges bring into focus those attributes and hurdles that most directly tie to customer experience. In a nutshell, positive customer experience ties directly to revenue.

As many companies are aware, in 1992 the U.S. Congress declared the first full week in October “National Customer Service Week.” It is now an event celebrated worldwide. It is a week many companies use to say thanks, encourage, express gratitude, and show their appreciation for their customer service employees. This year’s theme is particularly significant, Ignite a CX Celebration!

A lot of companies react to growth pressures by trimming their customer support budget. That may provide some quick breathing room, but it’s not a prudent long-term solution. After all, it’s cheaper to retain a customer than to acquire a new one. And when we polled consumers on what factors inspire the most brand loyalty, 57% cited good customer service, making it second only to price. Luckily, there are ways to invest in better customer service without ballooning the budget.

In this article, we’ll compare Zendesk vs Intercom to find out which is the right customer support tool for you. By the end of the article, you’ll not only know all of the main differences between Zendesk and Intercom, but you’ll know which is the right tool for you. Let’s get started.